Introducing: The Lead-In…

A Welcome Sequence That Converts Prospects Into Buyers… Buyers Into Repeat Customers… And Customers Into ‘Fans’ Who Actually Looking Forward To Reading Your Emails…

But seriously…Let me ask you a question: do you want to start making money from your email list?OR…Make more money from your current sequence?If you do, then you’re in the right place.Learning how to monetize your email list has some serious benefits for businesses who know how to do it effectively. Here’s a quick sampling:→ Potentially increase revenue by upwards of 20-50% (which is typical across any industry).
→ Build recurring revenue with automated sequences… so you can convert brand new, just-opted-in subscribers into customers.
→ Boost the lifetime value (LTV) of every prospect by turning them into repeat buyers.
→ Send emails that your subscribers genuinely look forward to opening and reading.That’d be great, right?But maybe you have some reservations that are very common (which would be completely normal).Let’s say…→ You don’t have time to write emails.
→ You’re worried it’ll be a waste of time because people already get too many emails.
→ And you don’t want to come off sleazy with constant “direct” offers (“25% off..buy NOW!”) that annoy new subscribers.Even if you have some time to do it yourself, maybe you…→ Don’t know where to start.
→ Don’t know what to write (and run out of ideas really fast)
→ Don’t know how to use copywriting techniques.
→ Hate writing and would prefer someone else to do it.If that speaks to where you’re at, then let’s keep going. I might be able to help.Listen to this –Only 64% of business owners are currently taking advantage of email marketing right now to connect with customers.Meaning a huge portion of the market is missing out… while the other 2/3 of the market is taking advantage.So hopefully I can convince you to start taking advantage of email marketing as well – starting with a simple welcome sequence that uses “top secret” industry methods to connect, sell, and get customers to legitimately look forward to reading your future emails.It all starts with The Lead-In – my 10-part welcome sequence for any business looking to either a) start sending emails to earn more or b) revamp their existing welcome sequence.

What if I told you’re probably working way harder than you need to when it comes to:

You might think I’m blowing smoke, but the truth is there IS a way to get those results, and it starts with a properly executed welcome sequence.There’s never an easy button in life, but if there were one that made things easier when it comes to sales, it would definitely be email marketing.Every successful relationship you build with your customers through email starts with a welcome sequence.Now, if there’s one thing to understand about welcome sequences, it’s that the stakes are high.Make no mistake…Your subscribers are going to subconsciously decide if they ever wanna read what you send again based on how your welcome sequence makes them feel.If you screw it up, the chances of them opening your future emails will plummet.But if you nail it, the chances of them wanting to read your emails in the future will shoot way up – and stay up – for a long time.

When someone makes a great impression on you…

You look forward to seeing them again when you hear they’re going to the same party, get together, or work conference. You feel excited when you see them and can’t wait to shoot the breeze again.Now imagine a time when someone’s made a BAD impression on you. You see them from across the room. Your energy level drops, you start strategizing to avoid them, and you cross your fingers you don’t get stuck in a conversation with them.It’s not any different with first impressions in business – and your welcome sequence ensures you’re someone they like and want to hear from again.As soon as people start making contact with your business, and especially with your emails, their subconscious minds will instantly determine if you’re relevant to their life at all.Here’s 3 options on what it will sound like in their minds when you email them:Just like every other email. Unsubscribe.They’re not different from everything else I’ve heard. I probably won’t open again but I’ll stay subscribed because I feel a little guilty clicking unsubscribe.Damn this brand is actually kinda cool. They have authority, they’re different, and they tell some decent stories with value. I’m actually kinda looking forward to reading the next one.You obviously want to land in that third category, but to do it, you need to know how to write emails (i.e., how to use copywriting), or hire someone who does…like me, duh.

THIS can make or break your business

A welcome sequence can make the difference between someone never opening your emails again… and first-time sales, repeat customers, referrals, and genuine fans of you and your brand.Welcome sequences are intended to accomplish those exact things.It’d be great to have something automated that does this while you’re sleeping…or doing other sh*t right?The good news is…as long as you execute it correctly you can accomplish every one of those things with a welcome sequence.Here’s the thing though –Welcome sequences aren’t just for making sure your audience wants to read every email you send, they’re also for selling now.Check out these stats on welcome sequences:

Not too bad, yeah?Let’s get into how I do that with The Lead-In, my 10-part email welcome sequence.Alright, let’s face it.Most business owners have no idea how to write marketing emails. But to be fair to them, it’s not their fault.You know who is responsible though?